Celebrating Women in the Vaping Industry

As we celebrate International Women’s Day on March 8th, it’s the perfect moment to spotlight the incredible women who are driving innovation, advocacy, and empowerment within the vaping industry. From visionary entrepreneurs to passionate advocates, these women are shaping the future of vaping and paving the way for a more inclusive and diverse community. 

In an industry often dominated by male voices, it’s time to shine a light on the remarkable contributions of women who are making impact in the world of vaping. From pioneering product development to leading advocacy efforts and championing inclusivity, female innovators and advocates are shaping the landscape of vaping in profound ways. Join us as we celebrate the inspiring stories and achievements of these trailblazing women who are leaving an indelible mark on the vaping industry.


Advocating for Change: Women’s Voices in Vaping Advocacy

Women have played a vital role in advocacy efforts within the vaping industry, contributing significantly to the promotion of vaping as a harm reduction tool and the fight against restrictive regulations.
Sarah Jakes, co-founder of The Pink Lung Brigade, has been at the forefront of advocating for vaping rights, emphasizing the importance of access to vaping products as a safer alternative to smoking.
Pamela Gorman, as Executive Director of the Smoke-Free Alternatives Trade Association (SFATA), has been a vocal advocate for sensible regulations that support harm reduction through vaping.
Gina King, founder of the California Smoke-Free Organization, has been actively involved in various advocacy campaigns to support smokers’ rights and access to smoke-free alternatives like vaping.
Samantha Chapman, co-founder of the UK Vaping Industry Association (UKVIA), has worked tirelessly to promote evidence-based policies and regulations that recognize vaping as a harm reduction tool in the United Kingdom.
Nancy Loucas, Executive Director of the Coalition of Asia Pacific Tobacco Harm Reduction Advocates (CAPHRA), has been dedicated to advocating for vaping rights and access to safer alternatives to smoking across the Asia-Pacific region.
Together, these women have made significant contributions to advocacy efforts, shaping the conversation around vaping and empowering individuals to make informed choices for their health and well-being.

Empowering Others: Women in Vaping Entrepreneurship and Mentorship

Women entrepreneurs have made significant contributions to the vaping industry, driving innovation and shaping its landscape.
Heather Sanders, co-founder of Juicy Vapor, played a pivotal role in establishing one of the first e-liquid manufacturers in the United States, expanding its product offerings and solidifying its position in the market.
Christina Lake, founder and CEO of Christina Lake Cannabis Corp., has made notable contributions to the cannabis vaping sector, producing vape cartridges and other cannabis products.
Cheryl Richter, founder and CEO of Liquid Barn, has been instrumental in providing e-liquid ingredients and DIY vape juice kits, catering to the needs of the DIY vaping community.
Kimberly Kovacs, co-founder and CEO of, has successfully grown one of the largest online retailers of vaping products in the United States, navigating regulatory challenges and serving the vaping community.
Becky Plizak, co-founder of Mech Sauce, has been involved in product development, marketing, and customer relations for the company, known for its affordable and flavorful vape juices.
Additionally, Kate Wang‘s success as the founder of RLX, a leading Chinese e-cigarette brand, underscores the entrepreneurial spirit and innovation driving the vaping industry forward.


Breaking Barriers: Women Leading the Charge in Consumer Activism

Consumer activism within the vaping industry has been greatly influenced by the dedication and efforts of women who advocate tirelessly for vapers’ rights and access to harm reduction alternatives.
Brittani Cushman, a prominent vaping advocate, has been actively involved in campaigns and initiatives aimed at promoting vaping as a harm reduction tool while combating restrictive regulations.
Lindsey Stroud, as a fellow at the Taxpayers Protection Alliance, has advocated for sensible vaping policies and raised awareness about the benefits of vaping as a harm reduction strategy.
Michelle Minton, a senior fellow at the Competitive Enterprise Institute (CEI), has been a vocal advocate for vaping rights, working to protect consumers’ access to vaping products through advocacy efforts and extensive writing on vaping-related issues.
Teresa Ambroz, co-founder of the Wisconsin Vapers Alliance, has been a grassroots advocate, organizing rallies, lobbying lawmakers, and raising awareness about vaping issues at the local level in Wisconsin.
Victoria Vasconcello, another vaping advocate and consumer activist, has played a significant role in organizing vaping events, participating in advocacy campaigns, and raising awareness about vaping as a harm reduction tool.
These women’s contributions to consumer activism have been instrumental in shaping the discourse around vaping rights and promoting harm reduction within the industry.


The Future is Female: Shaping the Future of Vaping

As we look ahead, it’s clear that women will continue to play a central role in shaping the future of vaping. Their passion, resilience, and determination are driving innovation, advancing advocacy efforts, and fostering a more inclusive and welcoming community for vapers of all backgrounds. By celebrating and uplifting the contributions of women in the vaping industry, we can create a more equitable and vibrant ecosystem that benefits us all.

In conclusion, the vaping industry owes much of its success and progress to the remarkable women who are leading the charge and making a difference every day. Their creativity, advocacy, and leadership are shaping the future of vaping and empowering others to embrace a safer and more enjoyable alternative to smoking. Let’s continue to celebrate and support the invaluable contributions of women in the vaping industry, ensuring that their voices are heard and their achievements recognized.


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